The region has a strong Creative Industries sector and the Universities expertise and know how supports both established and start up businesses.

Digital Media Grand Challenge (Coventry University)

Technological innovation and novel, creative content drive this challente to find new ways to exploit digital environments. The range of activity stretches from performance arts through to human interface design and serious applications of gaming technologies. 


Institute for Creative Enterprise (Coventry University)

Nurtures and developes graduates and arts based businesses into creative enterprises by providing them with the support structure to enable them to fourish in their chosen field.


Integrated Transport & Logistics Grand Challenge (Coventry University)

Focussed on all areas of design, provision and use of transport/logistics networks and links to environmental, vehicle and information technologies.